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Designing Positive Experiences
When
April 03, 2013
11:30 AM - 1:00 PM
Location
Doubletree Hotel • Bay City, MI
On April 3, designer Rebecca Tegtmeyer will share case studies that put audience first such as a photo strategy for SeaWorld and Busch Gardens, and a rebranding strategy for Hallmark Cards.
Tickets are $15 for AAF members, $25 for non-members and include lunch. Purchase your ticket at
http://
aafgreatlakes-designingposi
tiveexperiences.eventbrite
.com/
.
About Rebecca Tegtmeyer
• Assistant Professor of Graphic Design at MSU
• Education Director of AIGA Detroit
Rebecca TegtmeyerRebecca Tegtmeyer graduated from NC State University’s College of Design with a Master’s in Graphic Design. Before attending graduate school she interned at Willoughby Design Group followed by Kuhn & Wittenborn before working at Hallmark Cards Inc. for seven years in Kansas City. At Hallmark she had various roles that primarily involved managing product development and designers in merchandising, marketing, and in-house communications. She also taught as an adjunct in Design at her alma mater The University of Kansas where she obtained her BFA degree with an emphasis in Visual Communications.
© American Advertising Federation - Great Lakes Bay